Salesforce Marketing Cloud Next Consulting

Marketing Cloud Next, Built On The Right Foundation

Architecture-first Salesforce Marketing Cloud Next consulting for enterprise teams.

Salesforce Partner since 2013

PartnerSince 2013

Certified Marketing Cloud Administrator

Marketing CloudAdministrator

Discuss Your Project Goals

Tell us where you are today. We will follow up to scope the right starting point.

The Platform

What is Marketing Cloud Next

Marketing Cloud Next is Salesforce's agentic marketing platform, replacing the old batch-oriented SFMC architecture.

Built on Data 360 Real-time customer data Agentforce AI agents Unified B2B/B2C

Wherever You Are In Your Marketing Cloud Next Journey

Migration & Transition

Moving from legacy SFMC or another platform, data mapped and journeys rebuilt before go-live.

Implementation & Setup

Discovery, data architecture, and configuration matched to your requirements.

Data & Integration Strategy

Data 360 modeling and integration across your Sales Cloud and wider stack.

Training & Enablement

Hands-on team training so adoption doesn't stall after handover.

Ongoing Support

Journey orchestration and personalization support after launch.

Why Teams Choose Concret.io For Marketing Cloud Next

Enterprise-grade delivery

100+

Salesforce projects delivered

40-60% below typical US consultancy rates.

Architecture-first

Your Data 360 foundation is built correctly from day one, not patched later.

Technical depth

AMPscript, SQL, data extensions, and Data 360 integration, not just point-and-click configuration.

Multi-practice team

CRM, Data, and AI specialists working from one connected stack, not siloed hires.

Trusted By

  • Automobili Pininfarina
  • Accounting Seed
  • Fonteva
  • WireWheel
  • Hotel Ninjas (Booking.com)
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Salesforce Partner tier
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Salesforce MVP
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What A Real Data 360 Foundation Gets You

1

A unified customer profile

Built from Sales Cloud, digital, and behavioral data, with clean identity resolution.

2

Real-time segmentation and activation

Instead of batch syncs.

3

Agentforce marketing capabilities that work

Because they're built on a data model designed for them.

Migrating Or Starting Fresh

Migrating

Migrating from legacy Salesforce Marketing Cloud

  • Your Journey Builder work and suppression logic get mapped, not discarded
  • Phased convergence, not a forced big-bang migration
  • No sunset date on legacy MCE means you set the pace
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Starting Fresh

New to Salesforce Marketing Cloud Next

  • Discovery and data architecture before any configuration
  • Built for both B2B and B2C from one application
  • Agentforce marketing agents configured against your real data model

Direct Answer

Not A Data Cloud Upsell, A Real Requirement

Marketing Cloud Next needs Data 360 to run, that's real, not a sales tactic. We scope exactly what your setup needs before you commit to anything, and tell you plainly what carries forward versus what's genuinely new work.

Start With Scope

What To Expect From The Engagement

  • Identity resolution and consent/suppression logic designed up front
  • Sales Cloud to Data 360 integration mapped before build starts
  • No rebuild six months after go-live
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  • Data extension and integration work beyond the point-and-click builder
  • Centralized preference center, one suppression source of truth
  • A salesforce marketing cloud consultant who can debug the data, not just the campaign
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  • Hands-on training on segmentation and journey strategy, not just screens
  • Enablement is a deliverable, not an afterthought
  • Your team ends more capable than when the project started
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  • Governance built into the data model from the start
  • Ongoing journey orchestration and personalization support after launch
  • Build & Deliver, Operate & Maintain, or Build-Operate-Transfer, your choice
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Architecture & Data Foundation

Get the data model right before anything else: identity resolution, consent and suppression logic, and Sales Cloud to Data 360 integration mapped before build starts, so there's no rebuild six months after go-live.

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Technical Depth

Built by people who work in AMPscript and SQL: data extension and integration work beyond the point-and-click builder, one centralized preference center, and a consultant who can debug the data, not just the campaign.

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Team Enablement

Built so your team can use it, not just launch it: hands-on training on segmentation and journey strategy, enablement treated as a deliverable, so your team ends more capable than when the project started.

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Governance & Ongoing Support

Scalable, secure, and aligned to Salesforce best practice: governance built into the data model from the start, with ongoing journey orchestration and personalization support after launch.

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Common Questions

Is Salesforce sunsetting legacy Marketing Cloud Engagement (MCE)?v
No sunset date announced. Salesforce calls it a convergence, not a forced migration. MCE and Marketing Cloud Next can run in parallel.
Does Marketing Cloud Next require Data 360?v
Yes, it's the native foundation. We scope exactly what that means for your setup before you commit.
How is Marketing Cloud Next priced differently from legacy SFMC?v
Legacy MCE uses subscriber and seat-based licensing. Marketing Cloud Next uses consumption-based credits, which changes how you budget.
Do we need to migrate everything at once?v
No. Start with your highest-impact journeys, then expand. We help you sequence it.
What if we're not on Salesforce Marketing Cloud yet at all?v
We also handle legacy Salesforce Marketing Cloud implementation and consulting for teams starting fresh.

Still have questions?

Our Marketing Cloud experts are here to help.

Connect With Our Expert

Get The Architecture Right, First

Talk to us about salesforce marketing cloud consulting, for your Marketing Cloud Next migration or legacy Marketing Cloud project.

Discuss Your Project Goals